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UTEP Syllabus • Spring 2012
Ad Design, Graphics, & Layout COMM 3332 - CRN 23429
Tues/Thurs 4:30 pm - 7:20 pm

Class meeting locations:
Tues. Lecture - COTT 201
Thurs. Lab - LACIT


Class Syllabus, click below to download the pdf file

Syllabus


EXAM 1:

• Simmons "Designer's Desktop Manual" - Ch. 1 (Blue) & Ch. 2 (Red)

• Berryman "Notes on GD" - P. 2, 3, 10, 20 - 33

• LECTURE!!!

EXAM 2:

• Simmons "Designer's Desktop Manual" - Ch. 3 (Green) to Ch. 6 (Magenta)

• Berryman "Notes on GD" - P. 34 - 43

• LECTURE!!!


Calendar of topics:
Updated April 14, 2012

Tentative Class schedule - Spring 2012
Tuesday/Thursday schedule
 
January

17

Intro to Class - Began lecture
  19 Intro to the Mac and Illustrator
  24 Charlie Minn talk & movie poster project discussed
  26 Contd. Illustrator demo with logo construction
  31 Contd. ppt lecture
February 2 Finished Illus. logo demo and Tx Alumni Assoc. Logo
  7 Showed examples of logos I've built and discussed them, contd. ppt up to postal section, and gave out class logo assignment:
Pet World, Sun City Hospice, or City Salads Cafe & Deli
  9 Open Lab to begin working on logo sketches for Tuesday's class
  14 You are to bring ONE (1) sketch for any of the three (3) presented on the 7th. for class discussion/critique. Critiqued and discused the logos and covered brand identity, logo, graphic standards, etc. in detail
  16 Worked on the logos from Tuesday and some additional Illustrator techniques were presented relative to the assignments
  21 Discussed the assignments in length
  23 Advanced Ad Campaign Focus Group & went over technical element requirements for projects (pattern, clipping mask, filling text with patterns or photos, etc.)
  28 Contd. ppt up to Type
March 1 Introduction to Photoshop
  6 Contd. ppt to cover type
  8 EXAM 1 (After exam, Illustrator reveiw of demos)
  12 - 16 NO CLASS - SPRING BREAK
  20 ppt lecture on images
  22 Photoshop conclusion and showed my samples
  27 Critiqued assignments
  29 Open Lab
April 3 Viewed Apprentance series on developing a product launch with packaging
  5 Demo of how to draw a box die-strike
  10 Last of ppt. and viewed Book TV's video on printing 'Deadlock'
  12 Open Lab
  17 EXAM 2 "Review"
  19 Tour of Paydirt Print shop (Hertzog Building, on campus) at 4:15
  24 EXAM 2
  26 Demo of how to organize final disk & Open Lab
May 1  
  3

FINAL DISKS DUE at the START of "class" (4:30 p.m.)
Lab Practicum assignment...meet in COTT NOT LACIT!

Friday, May 4 FINAL disks MUST be turned into in the Communication office (COTT 201) in my mailbox by 4:30 p.m. on the 4th or they will be penalized 10 percent on their assignments grade.
     
     
  7 - 11 FINALS WEEK
Tuesday May 8th
FINAL EXAM - 4:00 pm - 6:45 pm
COTT 201

Special Note: All information is subject to changes and/or corrections. Students will be given sufficient time to complete assignments if any changes are made.

 

 

 

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